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Case Study Six-month engagement · operations and growth

From shaky MVP to executional focus

Gearsupply had a product and a market, but no operating system to scale. We stabilized the platform and built the rhythm to run the business.

Gearsupply, a two-sided marketplace for used professional event A/V gear.

Line-array speaker rig flown on truss

The challenge

Gearsupply came out of its founder's track record of buying and selling used professional event A/V gear, a large and disaggregated market with no dominant marketplace. The opportunity was a two-sided marketplace connecting buyers and sellers. When 19 Prince got involved, Gearsupply had a minimum viable product and needed to prove the business and unlock its next round of investment. But the foundation was shaky:

  • Recurring unplanned outages and slow load times undermining the product.
  • No shared system for capturing ideas, tracking work, or hitting deadlines.
  • No regular cadence for reporting on projects or performance.
  • Key roles unfilled and resourcing gaps across the organization.

What we did

Stabilized the platform

Stripped out extra services, plugins, and scripts. Unplanned outages came to an end and page loads got 50% faster.

Kanban across every department

Stood up a Kanban project-management system, replicated across all departments. Ideas were captured, tasks were tracked, and deadlines were met.

Weekly operating cadence

Instituted weekly meetings reporting on projects and key performance indicators, so nothing slipped between the cracks.

Org design and hiring

Ran strategic growth-planning exercises, identified the holes in resourcing, wrote job scorecards for those roles, and filled key seats with a rigorous hiring methodology.

Results

What changed Before After
Page load timeBaseline50% faster
Unplanned outagesRecurring0
Project visibilityAd hocKanban across all departments
Performance reportingNoneWeekly KPI cadence
Key rolesUnfilledFilled via scorecard hiring
Quarterly sales goalsUnmetMet

What a client should take from this

The dashboards and campaigns are the visible layer. The durable part is the operating system underneath: a stable platform, a shared way of tracking work, a weekly rhythm, and the right people in the right seats. Those compound. Gearsupply left the engagement with tight executional focus and its quarterly sales goals met, ready to prove the business and raise its next round.

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